The Sutter Company

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Welcome to the Biz Dev Blog, your source for insights, inspiration, and practical how-tos to help you master agency business development. | Scroll Here’s what I know about you. You didn’t start your agency because you wanted to be a business development expert. But you wouldn’t be where you are today if you hadn’t done what was necessary to bring new clients through your doors. You wonder if you should be able to do it on your own, and feel at least a little guilty that you haven’t yet cracked the code. But you’ve tried, right? You’ve tried marketing your agency through content, email, social media, but none of it worked. Or at least not the way you wanted it to. You’re not completely sure why. You’ve bought costly technology and tools. You’ve invested in hiring sales staff, either externally or in house. Those efforts didn’t yi | Scroll About me Before running business development teams at large agencies like R/GA, OMD and Havas, I spent over a decade in sales for a range of creative

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