Lars Behrendt
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Lars Behrendt
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Description
About Granny&Smith | Startup Studio Eng / De ABOUT US We are not an agency. We are not consultants. We are a Startup Studio. Our focus: building companies instead of just talking about ideas. With more than 700 projects for leading corporations, we have developed a methodology that drastically reduces the failure rate of innovation. HOW IT Started We started out as engineers – full of passion and drive. But we quickly realized: no matter how much effort you put in, with traditional methods more than 90% of innovations fail. That frustration became our turning point: we stopped creating nice-looking slides and started testing ideas in the real market. After a few years we figured out that eve
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