AVOID THE TRAP

Description

You Can Fake a Win Streak. You Can’t Fake the Close. We grade every position against the closing line, because it’s the one number in this market that has no opinion and takes no excuses. We’re an originating agency. That means we build our own numbers instead of borrowing someone else’s. Here’s why that matters. Most of the market is downstream. They see a line move and react to it. They see what everyone else is doing and copy it. That works right up until it doesn’t, and then everyone gets blown up at the same time, holding the same bad position, wondering what happened. We work top down. Power ratings first. Then the layers: injuries, situations, matchups, market context. By the time we

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